On June 15, 1991, HC published the China Market Report, which marked the birth of the HC Trade Catalogues in the market, and initiated Chinese market quotation advertisement, led to a profound revolution of information service industry. It is the first professional purchasing guide media serving different industries. In 1998, HC Trade Catalogues got the approval of the State Administration for Industry and Commerce to publish nationwide and became the paper advertising information media consisting of information such as quotations, product advertisement and production technology information. With its timely, centralized and highly directional huge information HC Trade Catalogue has become one of the most important information communication channels for the manufacturers and users.
Today, HC Trade Catalogues have penetrated tens of industries and fields and developed rapidly with incessant efforts. As the biggest information advertising media with the largest amount of information and area coverage, every month HC Trade Catalogues has 85 different kinds of publications in more than 20 industries with the overall issue amount nearly 600,000 being published in over 20 cities across China. The success is supported by the industry penetrated, scientific classified business information database library with years accumulation, which is updated with hundreds of thousand pieces of information on products, prices and enterprises every week. It is the largest business information database in China that can provide various kinds of products and services to the final users, and comprehensive market information and business opportunities to manufacturers, wholesalers, retailers and other people concerned with the market.
Periodical classification——
Every month HC Trade Catalogues has 85 different kinds of
publications in more than 20 industries with the overall issue
amount nearly 600,000 being published in over 20 cities across
China.
Periodical content——
Including: Product advertisement and quotation, industrial news and other product, enterprise, and purchasing relevant business information
Periodical frequency——
According to the information circulation periods of different industries, the frequency of the Trade Catalogues differs from 12 issues a year (monthly) to 48 issues a year (weekly).
Periodical coverage——
* Covered Areas: 32 provinces and cities nationwide
* Covered Areas of HC Trade Catalogues
* Distribution Scale Chart of Covered Areas of HC Trade Catalogues
* Every month HC Trade Catalogues has 85 different kinds of publications in more than 20 industries with the overall issue amount nearly 600,000 being published in over 20 cities across China
* Covered readers: divided by industries, occupations and positions.
* According to occupation: focus on different levels of manufacturers, dealers, equipment application units, governmental and industrial administration institutions, associations and other relevant users within various industries.
* Target readers: focus on all levels of purchasing planners, purchasing decision makers and the end buyers within various industries.
Service principles——
* Deliver the most effective and accurate purchasing information to the industry customers and build an industrial information communication network via Trade Catalogues. Target at the right group of people to deliver effectively.
* Special people deliver to the subscribers, local dealers, agents and enterprises periodically.
* Directly mail to distance members, local dealers, agents, enterprises and industrial assciations periodically.
* Give out on directional locations include exhibition sending out (industry professionals), business office buildings, and client appointed locations.
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HC Trade Catalogues